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Never Stop Improving
Our home is a form of self-expression. So we never stop dreaming up ways to make it better. This campaign is an invitation to take on more remodels, more gardening, more DIY.
When pitching the idea, my ECD asked if any of us had thoughts on how we could make the brand more contemporary and up-to-date. So I simplified the original gable by making it into a simple and more stylish white outline, and they bought it. I celebrated.
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